Sesame General Insurance Services Limited
Non-life insurance · York
ActiveUnited KingdomIncorporated 1985Private Limited Company
Financial position
Accounts to 2025-12-31 · GBP · Company accounts
Net assets
—
Cash
£1,192,000
Turnover
£120,000
Profit / loss
£111,000
Current assets
£1,235,000
Creditors < 1 year
£11,000
Equity
£1,224,000
Average employees
Not available
Balance-sheet trend
GBP · companyFinancial statements
Selected figures from the best-ranked available filing for each period. Missing values remain unknown.
Some figures were read by AI from scanned accounts, so small errors are possible. View the filed accounts
| Reported figures | 2025-12-3112 months · Company · AI-read | 2024-12-31Company · AI-read |
|---|---|---|
| Balance sheet | ||
| Equity | £1,224,000 | £1,113,000 |
| Retained earnings | £1,224,000 | £1,113,000 |
| Assets | ||
| Current assets | £1,235,000 | £1,119,000 |
| Cash at bank | £1,192,000 | £1,099,000 |
| Debtors | £43,000 | £20,000 |
| Liabilities | ||
| Creditors within one year | £11,000 | £6,000 |
| Net current assets | £1,224,000 | £1,113,000 |
| Assets less current liabilities | £1,224,000 | £1,113,000 |
| Profit & loss | ||
| Turnover | £120,000 | £148,000 |
| Administrative expenses | £52,000 | £74,000 |
| Operating profit | £68,000 | £74,000 |
| Interest receivable | £43,000 | £42,000 |
| Profit before tax | £111,000 | £116,000 |
| Profit / loss | £111,000 | £116,000 |
| People & pay | ||
| Staff costs | £32,000 | £44,000 |
| Wages & salaries | £26,000 | £38,000 |
| Social security costs | £4,000 | £4,000 |
| Pension costs | £2,000 | £2,000 |
| Directors' remuneration | £262,000 | £129,000 |
| Highest paid director | £260,000 | £125,000 |
| Source evidence | View filing | View filing |
From the accounts
What the accounts for 2025-12-31 say about themselves, read by AI from the scanned filing.
- Principal activity
- The principal activity of the Company in the year under review was that of an intermediary selling general insurance products to financial intermediary firms in the United Kingdom.
- What it does
- general insurance products · financial intermediary firms · insurance advisers · insurance brokers · policy renewals (AI keywords)
- The year
- The Company's net assets have increased by £111k (2024: £116k increase) due to the profit for the financial year. Revenue for the year decreased to £120k (2024: £148k) which was consistent with management expectations as a large proportion of the Company's income is from renewals relating to a closed insurance book.
- Outlook
- Regulatory oversight remains a core priority. SBG continues to enhance its supervision, control frameworks and risk-management capability to meet the growing demand for demonstrable evidence of effective governance and consumer outcomes. Adviser recruitment and segmentation will remain deliberate and selective, ensuring the Group supports a sustainable, high-quality adviser community underpinned by robust systems, clear standards and a long-term view of success. Taken together, these priorities reflect SBG’s commitment to evolving how it operates — not standing still — so it can continue to act as a Proactive Partner for Life in a market that demands both certainty and change.
- Auditor
- Ernst & Young LLP · senior statutory auditor Robin Enstone
- Audit opinion
- Clean (unmodified)
- Immediate parent
- Sesame Bankhall Group Limited · United Kingdom
- Ultimate parent
- Aviva plc · United Kingdom
- Ultimate controlling party
- Aviva plc
- Accounts
- Full accounts · FRS 101
- Approved
- 2026-07-01, signed by S J Harris
Related parties (1)
- Sesame Services Limited · fellow SBG subsidiary · amounts owed by group undertakings · 25 (000s)
Directors' report (2)
- S J Harris
- P Wilson
Share classes (1)
- 100 Ordinary of £1
Principal risks (7)
- evolving industry and regulatory trends
- changing market dynamics and competitor business models
- accelerating impact of technology and artificial intelligence
- continuing uncertainty in the global economic and geopolitical environment
- decrease in the number of policies renewing in future years
- operational risk (e.g. cyber risk)
- liquidity risk
Events after the year end (1)
- There have been no significant post balance sheet events affecting the Company since year end.
Secured borrowing
Registered charges, lenders and security interests.
Charges and related records
0 outstanding chargesShow 3 satisfied / released
Unknown · created 2003-09-17 · satisfied 2007-06-09
All monies
SatisfiedAll Assets · created 2001-06-21 · satisfied 2001-12-17
All monies
SatisfiedUnknown · created 1992-11-27 · satisfied 2001-06-18
All monies
Satisfied